Hectare Agritech was founded in 2015 when schoolfriends Jamie McInnes, founder and CEO, and Dan Luff, a beef farmer in Hampshire, spotted a need for direct farmer-to-farmer trading in the livestock industry.
Using their backgrounds in tech and farming they launched SellMyLivestock, now the UK’s largest online livestock market with a growing audience of 163,000+ farm decision makers.
Ask An Expert: Steven Atherton on co-operative storage
How can you use co-operative storage while keeping control over your own grain marketing? Steven Atherton from Camgrain explores the value of using a co-op in our latest Ask An Expert video.
Knowledge
Wheat prices firm as global supply concerns build
The grain market update for 9th October 2026. Brought to you by Hectare Trading.
Knowledge
The role of data in modern grain trading
You already use data to make better decisions in the field. The same approach can help achieve stronger margins when it comes to selling your grain.